“Pink Frost utilize guitars and are not on a major label, so it's tempting to brand the Chicago band as "indie rock". But from the sound of "Ruins", the lead single from their forthcoming LP Sundowner, they'd be better served by the helpful yet profoundly vague genre tag that dominated two decades prior: "alt-rock". And I mean that in the complementary sense; "Ruins" is off-kilter, yearning rock mu”
