“Politicised and relatable, Sam Fender's Hypersonic Missiles is a triumphant debut”
“He’s a hero in his hometown, and Geordie singer-songwriter Sam Fender has earned a reputation as guitar music’s next great hope. But you needn’t be a ‘real music’ bore to appreciate this 25-year-old’s talent and ambition. He could have settled into becoming George Ezra 2.0: a nice bland boy with a few solid tunes parped out of a Bluetooth speaker at your Uncle Derek’s 50th birthday barbecue. Inst”
“Sam Fender seems to have arrived direct from central casting: Brit Critics’ Choice award 2019 winner, nominated in 2018’s BBC Sound Of poll, looks like a model, background in acting, here we go again. Which means his debut album comes as a shock: a major label in 2019 appears to have signed a male British singer-songwriter who doesn’t conform to the standard late 2010s male British singer-songwrit”
“Though the upstart British songwriter is a capable storyteller when he zeroes on a single topic, his debut is only intermittently transcendent.”