“Ever since K-pop made it to the big leagues internationally, the industry has become increasingly sonically homogenised – especially when it comes to new girl groups. Nowadays, female acts in the scene feel like they either come from the BLACKPINK school of bombast or the NewJeans academy of soft and sweet. While KiiiKiii, the new girl group from Starship Entertainment (IVE, MONSTA X), don’t avoid”
